Client story

Kalajoen Puutuote

Kalajoen Puutuote is a timber, building-supplies and interior store in Kalajoki, Finland, with its own planing mill. Its online store delivers across mainland Finland to homeowners, renovators and builders.

Wooden moldings on a warehouse shelf

“Working together has been effortless and friendly. The instructions are always clear, and help is there the moment you need it. The best part, though, is how much I’ve learned about digital marketing and e-commerce along the way.”

Henna Salmela E-commerce and interior design, Kalajoen Puutuote

What we did

  • A marketing plan for the online store’s launch
  • Google and Meta campaigns from the store’s first week
  • Campaigns for the mill’s own Joki products
  • Monthly SEO, approved by the store before anything goes live
  • Email automation and Shopify development

The result

The store’s advertising and search work now support each other, and the mill’s own products are easier to find online.